YouTube, according to Alexa analytics data is the number three most visited website in the world, ranking after Facebook and Google. Also, YouTube is owned by Google, the most important search engine in the world.
Alexa reports that each visitor spends an average of 24.02 minutes per day searching or just browsing YouTube. Many network marketers have experienced a significant breakthrough in their business using video marketing on YouTube.
A YouTube marketing strategy is a necessity for your business
YouTube Videos
Videos rank higher on Google search than even the most SEO optimized and back-linked blog post or article. Many top leaders use videos on YouTube to communicate with their lists and subscribers.
Network Marketing success depends largely on building relationships when potential prospects see your face and hear you on a YouTube video, that builds instant rapport and a bond with your audience.
They feel they know you and it takes your believable factor to a whole new level, higher than just words on a blog or post. People need to see and relate to a real person.
Any lead found via YouTube marketing is also a more superior and qualified lead, and automated rapport builds with daily visitors to your channel which can happen on auto-pilot for years, after posting the video.
YouTube video marketing is very effective and powerful too. A video post takes less time to produce or create than an article.
An average well-crafted article or post, takes about two hours or more, while high-ranking videos take an average of three to five minutes, especially if it’s for generating leads or traffic to another portal like your blog or other websites.
YouTube Marketing and Blogging
The masters of YouTube and Video marketing revealed that their breakthrough in MLM and network marketing came from adding a targeted and consistent YouTube marketing strategy to their blogging platform.
We need to break free from the barriers and fear of video marketing. That fear of criticism, ridicule and mean comments, our physical appearances, lack of confidence and the thinking that our videos have to be perfectly scripted and well produced.
Be genuine and real. People distrust guru-like personalities. Be yourself
The Best Kinds of YouTube Marketing Videos:
If you are new to this, keep it simple – listen to a webinar and make a one minute video about what you learned on that training, upload it, post it to your Facebook, Twitter, etc. Do this three to five times in a row to breakthrough and become comfortable on video.
Create a video post for your channel and start your YouTube Marketing today.
YouTube Marketing Tips
Video marketing is perfect for building trust, and connecting with people who like you and began to become familiar with you. These YouTube marketing tips are the same as the home business superstars use.
YouTube marketing tips are often given because YouTube is an authority site, meaning it’s super popular being in the top sites across the whole internet.
YouTube Marketing Tips Optimization
A smart marketer will create video topics after they know good keywords and long-tail keyword phrases to target. You’re looking for a thirsty target market. One free source to research keywords is the Google AdWords keyword tool.
Some marketers get SEO results by looking at the competition, others say don’t mind competition, just look for a market.
Your keyword or phrase will be your title and headline for your videos on YouTube. That keyword will be the attracting factor in traffic flow, subscribers, conversions, comments, and even future collaborations and joint venture opportunities.
Words have that power, so ad-copy is another topic.
The Description Box & Video Value
Second of our YouTube marketing tips is a link to a type of lead capturing page. Practice what you’ll say in the video. Always paste a link to a lead generating source. Videos rank well on Google’s search engine.
When your video is visible on the first page of a search engine, your thumbnail is shown, your YouTube title, bits of your description with your URL link. Your keyword you want to rank for has to be in your description box.
End your descriptive brief paragraph with your URL linking back to a lead capture page. The other pages to promote are your blog posts or other content, and even twitter & facebook.
Tags – Keywords
Even if you search for a video with a keyword you type in, and the keyword isn’t in their title, that doesn’t mean it’s off-topic.
If you click on a Brian Tracy video and time management isn’t in the title, time management is in their tags section. Put your keyword to rank first, then separate each keyword with commas.
Attract YouTube Traffic To Your YouTube Channel
Here are some more ways to get the attention of the YouTube community for traffic flow. Comment people in your niche that you subscribed to. You’re showing them love and receiving backlinks to your YouTube channel. Leave a comment on their channel, edifying their videos for your YouTube channel.
Connect with one of these YouTube marketers, eventually, for a collaboration. Here are 3 great tips
1) cross-promotion- you link to their related video if they link to your related video
2) Video responses is a unique one of these YouTube marketing tips because you’re capturing their viewership traffic,
3) Interviews – Over the phone, written Q&A (Make it a blog post or read on camera), by Live Stream, or recording split screen.
Share & Copy/Paste For Backlinks…
Posting to social bookmarks allows people who hang out on those sites to spot your video and to add it to their collection of bookmarked sites.
Putting it out there gives them the time to receive and share it with their networks. Social networks are what Google listens to for ranking content. Power from the people! Therefore, retweets, FB likes & share, Pins from Pinterest, +1(Google Plus), Linkedin. This is where traffic comes from.
If you want backlinks from other sources of content, the articles and other videos should also be optimized and focused on a single keyword or whole phrase.
Using these YouTube marketing tips you will increase your traffic, grow your brand, and promote your business successfully.