Do you know how to grow your small business with word of mouth (WOM) marketing? Want to know how to use word-of-mouth marketing to generate new leads and sales?

Word of Mouth Marketing: 5 Strategies to Grow Your Business in 2022

Here are some strategies you need to know.

Get authentic testimonials
Use a website rating and review tool
Implement a referral campaign
Build relationships with influencers
Encourage user-generated content (UGC)

Why Is Word-of-Mouth Marketing So Important?

Word-of-mouth marketing is important as it is an effective way to increase sales, promote products and services, increase brand recognition, and build customer loyalty.

Many companies employ strategies that prompt customers to recommend their services and/or products and share positive experiences.

Studies show that most people trust the advice of family and friends, and focusing on word-of-mouth marketing can be more beneficial and cost-effective than other forms of marketing.

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