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Visual Content: 5 Tools to Create Excellent Visual Assets

Visual Content: 5 Tools to Create Excellent Visual Assets
Visual Content: 5 Tools to Create Excellent Visual Assets

We’re living in a visual content age. These days people prefer images to text, videos to articles, or even emojis. Visual content it’s the new universal language.

Visual Content: How to Create Excellent Visual Assets

The percentage of marketers who say that video is an important part of their marketing strategy grow from 78% in 2015 to 93% by 2020, and 48% said that they saw ROI on video increase last year.

Visual Content: How to Create Excellent Visual Assets

Also, stats show that 41% of marketers say that visual content was their most efficient marketing tactic in 2020. But only 27% said they were using visual content creation tools.

Here are some useful tools that you can use to create excellent visual assets without spending all day on them.

1. Visme for infographics

Infographics have been used by social media marketers and businesses for decades. But infographics remain the best and most beautiful way to present a lot of data and statistics.

Visual Content: How to Create Excellent Visual Assets

Infographics are easy to consume, but they can be tough to produce. Thankfully, Visme helps make it much easier.

Visme offers more than templates. It has pre-made elements like text blocks, editable graphs, graphics, statistics blocks, and a drag-and-drop editor.

2. Filtertune for photos

Stats show that posts with images get more traffic than posts with text only. Also, they generate 30% more shares and 25% more backlinks

But one of the biggest challenges for marketers is to produce visuals that match their branding.

Visual Content: How to Create Excellent Visual Assets

Filters and presets can help. When every image is processed using the same preset, it creates a consistency of branding regardless of the content.

Filtertune is a mobile photo editor with thousands of filters for images and videos that are simple to use for non-designers.

You can produce awesome results in a few seconds. You can use one of the community-created filters offered for discovery, or you use the editor to create your filter.

Visual Content: How to Create Excellent Visual Assets

With Filtertune, you can choose one or a combination of filters and apply them to your images.

Also, you can save your filters to your library, and then you can apply the same look to all of your visuals.

3. Elementor for visual web assets

Websites and landing pages are very effective in engaging and converting leads.

In a recent survey, 90% of people said they’ve bounced from a site because it was poorly designed

Visual Content: How to Create Excellent Visual Assets

Everything from the navigation to the color scheme can make a difference, but if you’re not a design expert, it can be difficult to create these visual assets.

Elementor is an easy-to-use website builder platform. It has a library of designer-made website kits and also it has educational design resources.

Elementor can help you to understand a wide variety of design-related issues and create a professional-looking website.

4. Crello for animation

With animation, you can take visuals and create funny and memorable videos that are ideal for tutorials, training videos, and explainer clips.

Visual Content: How to Create Excellent Visual Assets

Video content is popular, and consumers like to share video content more than any other type of content.

Stats show that 94% of marketers saying that video converts better than other content forms.

Crello has a large library of animation templates and pre-animated objects and characters. Also, you can upload your animation if you have a corporate character or favorite sequence.

Visual Content: How to Create Excellent Visual Assets

You can use Crello’s free editing software to combine videos and GIFs with animated images.

The platform also integrates directly with social media channels, making it easy to publish your completed creations.

5. Blush for illustrations

Illustrations and drawings are very effective in customer engagement, but what do you do if you can’t draw?

Visual Content: How to Create Excellent Visual Assets

Use Blush. The cloud-based platform has more than 10,000 illustrations, sorted into collections of different styles created by artists from around the world

You can choose the illustration style you prefer, swap out different elements, mix and match characters and backgrounds, and tweak the colors to match your branding.

You can save the designs to re-use them later on. Blush offers downloadable copyright-free vectors, so you can scale images up and down at will.

Visual Content: How to Create Excellent Visual Assets

Last Tip

There’s no need to compromise on your visual marketing assets just because it takes too long

Use one of these tools to make awesome illustrations, websites, images, animations, and infographics that add value to your marketing mix.

Take action now and never give up!

Visual Content: How to Create Excellent Visual Assets

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