Video is one of the most engaging marketing tools. Video marketing can help to promote your brand or business.

It’s difficult to win over your competitors without an effective video marketing strategy.
Here are some video types you need to know.

Video Marketing: 12 Video Types to Promote Your Brand

Video blogs.
Product videos.
Explainer videos.
Tutorial videos.
Video interviews.
Influencer marketing videos.
Event coverage.
Testimonials and case studies
User-generated content.
Animation.
Time-lapse videos.
Social videos.

Interesting Video Stats

80% of internet traffic is video content.
87% of marketers use video marketing strategies.
73% of B2B marketers report positive video ROI.

Video marketing performs so well because it’s an engaging way for viewers to consume content.

Plus, it works on virtually any platform.

Videos can also help you showcase your brand and products.

Unlike articles or images, videos bring your products to life and show real people interacting with them, which is highly appealing to viewers.

Over half of video content is consumed on mobile devices.

Audiences today expect brands to create videos. Video content keep growing.

If you have a smartphone and know your audience, you can create compelling video content that will captivate your viewers and increase sales.

Pro-Tip

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