Most significant, if not the largest, social media marketing platform around today is FACEBOOK.
Just like all of the other social media platforms, Facebook can be split up into two distinct types involving user. The first group could be the general public who simply want to interact with each other nevertheless the second group, the group you want to be in, are the online marketers who wish to monetize Facebook as the marketing tool.
So how will you think we are going make Facebook work for us?
The answer, you will see, is not as difficult because you might think. Obviously the first thing we need to do is set up an account on Facebook. In fact you are able to set up numerous accounts to connect to different social groups.
When you have signed up and entered your profile details, one thing to do is connect with people you are already aware, usually family and friends but it may be business contacts and acquaintances. By making these connections you will also have access to the contacts of this friends and or organization associates.
These contacts will likely be happy to link together with you because of your association with their friends and contacts. People are more inclined to become at ease and comfortable learning people through known contacts, as opposed to comprehensive strangers.
One of the very neat options Facebook has is to be able to only show specific contacts and specific information, so if you don’t need to contact the whole world you don’t have to.
As a marketer this is brilliant because you’ll be ready talking to people directly within your niche. These will be individuals (potential hot leads) who will be happy to receive your message as you have similar interests and they’re less likely to delete your messages, or treat them like spam.
Now that you are build with your Facebook page what do you think you want to do in order to get traffic? Start communicating obviously!
Before we get into a few of the main tips for communicating in Facebook, the following caveates utilize.
NO SPAM – is going without saying.
No hard selling.
No pasting of links in all places.
Engaging on any social platform is not skyrocket science, it’s mainly good sense, be courteous, listen first before engaging and generally treating this Facebook users as friends as opposed to punters.
Unless you are by now a household name you need to cultivate your Facebook contacts before trying to sell them anything. Probably the simplest way to achieve this is for you to: –
Focus on a collection sharing similar interests in the services or products you offer and join that group.
Ask relevant questions in that group to help you to understand their needs.
Post often – as often as humanly possible, but it musn’t become about yourself.
Network with other pages that might be in the same specialized niche.
Use admin tags. Just trust me with this one.
Have a steady mode of SHAREABLE content which can be passed on with your own profile link.
Optimize your Facebook posts and webpage.
Advertise –
Include site information on your own wall.
Start your personal group.
There are other numerous strategies which can be utilized with Facebook, they are driving traffic, too numerous to show in the following paragraphs but the above list is a superb place to start.
Among the great things I like about Facebook is so it doesn’t have to cost any money to begin. This means it’s ideal for people starting out inside the internet marketing business especially if you are on a very tight budget.
On the disadvantage, minus any funds to purchase advertising then it could take a couple weeks or even months which causes the area gain enough trust for your followers to visit your website and buy. On the other hand it’s a terrific way to slowly build thousands of followers to your sales funnel and in addition build your list while doing so. This list would become very pro active since you have their trust as an authority in their area or interest.