Halloween is fast approaching, and if you’re searching for insights into the latest trends, TikTok is the app of the moment and could provide a helpful guide as to where people are leaning for Halloween (spooky season).

TikTok: Halloween Engagement Trends

TikTok could be a great platform for your promotions, with a billion active users, and rising, now engaging with TikTok clips.

This is where this new collection of insights from TikTok can help.

Businesses that want to connect with their customers will discover 2021’s hottest Halloween trends on TikTok

When searching for Halloween inspiration, consumers turn to the internet and 35% of them find ideas online.

October increase #Halloween video views and conversations as the end of the month approach.

TikTok is buzzing about Halloween, and brands that catch the same hype can make an impact on the community and generate more sales.

Clothes and costumes are the top product categories for Halloween spending

But also food and beverage businesses can see a sales bump during October. And TikTok is right in the middle of the fun, inspiring consumers to express their creative ambitions:

TikTok influenced 59% of users’ Halloween costume purchases and 42% of their sweets and chocolate purchases.

Hashtags are one of the easiest and quickest ways to tap into TikTok’s Halloween frenzy.

By writing a sentence or two using a variety of Halloween-themed hashtags, you can boost your post’s visibility and engagement.

Dedicated to joy, creativity, and having a good time. TikTok is the perfect platform for businesses that want to electrify their audiences this Halloween.

From the simple use of hashtags to In-Feed Ads and Branded Hashtag Challenges, you’ll find a wide variety of tools to help you connect with the TikTok community

Halloween video views are spiking and spending is only increasing, and businesses that join the fun can reap big rewards.

More Details – https://www.tiktok.com/business

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