Repurposing your article content is really very easy. Here are the top 7 reasons and benefits of repurposing your article content.

1.  Work Smarter Not Harder

When you repurpose your content, you are talking about something that you know and worked to create and using it multiple times in multiple places.

2.  You Don’t Have to Re-Invent the Wheel

So many marketers re-invent the wheel each time they sit down to create a new piece of content for their blog. With repurposing your don’t have to do that ever again. You can use one piece of content, in multiple ways online and offline.

3.  Work Once and Get Paid Many Times

Get paid many times. With repurposing, you do the original work once, and then leverage that content into not just one, but multiple information products and resources.

4.  Selling Your Info in Multiple Ways

You are able to sell your info, the same info, in many different versions. How do you ask? Well, there can be a version in a text, a version in audio, and a version in a video. Or in any combination of the three.

5.  Increase Your Reach

In any niche, whoever has the greatest reach is the most likely to win. When you repurpose you increase your reach by getting your content and information in many more places. You wind up being found all over your niche.

6.  Social Media Content

Once you have created your content, you simply use it, or pieces of it, on the Social Media sites.

7.  Effective Use of Content

Repurposing your content allows you to be a content creation machine. In just a little while, you can have more content than you know what to do with, which is a good problem to have.

3 Tips for Successful Article Marketing

Article marketing is a unique way to gain new customers for your business. Many people think article marketing is hard for businesses to use, but it is pretty simple if you have the right information to help you. The tips in the following article will give you all the information needed about using article marketing.

1. Start a blog on your company website. This blog can and should contain useful information for people who would need your products or services. If the information you give is thought out and informative, they will come back to your site again and again.

2. Keep your content up to date. If readers come across an older article and realize it is dated, they will leave immediately. You should try to keep your articles recent, which can simply be done by adding links to updated articles. Take advantage of the “Most Recent” or “Most Popular” features on your site. This way, even old content will generate money for you.

3. Know your target market. There are so many different people online, you want to make sure that your advertisements are being viewed by the correct target audience. If you don’t know your target audience you cannot to help them and solve their problems. So, you can not make money.