The new technologies trends and Artificial Intelligence are changing the way people shop online. Mobile payments, chatbots and voice search are very popular and more people are starting to see their benefits.
As an online entrepreneur, it’s important that you know and uses these technologies, but it’s equally important that you know what really matters to your customers before integrating any of these tools into your business.
The new digital technologies were designed to offer buyers an interactive shopping experience.
Your customers want to use technologies that will speed up their shopping, not introduce them to a new process.
Mobile payment methods are among those that they would like to use on a regular basis. Research shows that 400 out of 1,000 shoppers find it very convenient for them not to pay with cash or card.
The voice search technology is gaining popularity and 20% of the respondents find it interesting and are likely to use it.
Chatbots are also gaining shoppers’ interest; the majority of them who are receptive of this service are Millennials, while a small number of those who don’t have a clue what chatbots are and how they work are 50 years old and older.
Many shoppers are confused
The benefits of virtual reality and augmented reality have yet to be understood by a lot of shoppers as they find these tools too complex to embrace.
Nine out of 10 customers said they don’t fancy using either of these tools in the near future.
Out of 1,000 customers, only 200 said that they’re willing to try augmented reality, and some of them would give virtual reality a try, to see how a product would actually look like on them.
If you could find the time to learn more about VR and AR, and actually test them on your site, you will realize how beneficial they are as they could drastically decrease your product return rate.
The new technologies are very effective for young people. The older people don’t like to change their shopping habits and they avoid to learn about new technologies trends.
How Artificial Intelligence Is Changing The Online Shopping Trends
Artificial Intelligence is very popular in the tech world and it will change the online world. AI is very important for online business owners, entrepreneurs, and marketers.
With AI the machines being able to tackle tasks that would normally require our effort, freeing up time for us. The key for us is not only how quickly these machines handle the tasks, but how much more efficient they do them as well.
The exponential growth and automation of AI are very effective for marketing purposes.
Artificial Intelligence is changing the retail online shopping industry. The speedy calculation and easiness in payment option, have made AI and robotics a necessity for online shopping and business.
Smart technology and the online shopping experience
People are more connected to their choices, and if those choices come in the form of visual research and touch, it’s more than interactive. Visual search has been around for a long time, but with the advancements in artificial intelligence and the rise of mobile commerce, it’s now gaining acceptance with the retailers.
The internet has made people more and more closely with the new technology advancements. Smart technology allows shoppers to digitally compare outfits by capturing a 360-degree view of themselves in an outfit and letting them send those images to friends via email and social media.
Chatbots and shopping
The technology of the chatbots is very popular among the millennials. The importance and effectiveness have made it be used in the trending tech updates.
E-commerce is a very competitive area. In the coming years, brands will thrive in with the power of new technology to create a more personal experience for customers, more interested in the trending e-commerce needs.
New Marketing with AI
With the help of AI, the days of aggressive re-marketing and focusing on the amount of ad exposure will be long gone. The new marketing era will be able to focus on quality and directing more relevant advertising to the right visitors at the right time.
Images and AI
AI is changing the game. With its ability to classify, interpret, and understand images, AI is making it easier to find what you searching even if you don’t know the name of the image.
With the use of new technology, you can improve the way of shopping. The AI is here and it’s your turn to achieve the benefits of the new technologies and make your life better!
P.S.
The Reasons Why You Need A Chatbot To Grow Your Online Business: The Benefits You Need To Know
#1 Chatbots work 24/7.
#2 They can respond quickly to simple questions.
#3 You can program a chatbot to forward a difficult question from a customer to yourself, or to your members of staff, in a timely manner.
Chatbots are among the latest communication tools that you should take advantage of for your online business.
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