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Video Marketing: Report and Stats 2021 [Infographic]

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Video Marketing: Report and Stats 2021 [Infographic]
Video Marketing: Report and Stats 2021 [Infographic]

Video marketing is a great tool for businesses, brands, and marketers. Also, 95% of marketers say that video content it’s better than other content types. These days more marketers and individuals have started to using video marketing to promote products or services online.

Video Marketing: Report and Stats 2021

Video marketing keeps growing and it will continue to attract more people, success, and profits.

Here is a useful report and stats you need to know about video marketing in 2021.

Video Marketing: Report and Stats 2021 [Infographic]

1. More People are Becoming Creators

Video creation increased by 135% in 2020. So it’s clear that many businesses and brands are investing in video. Also, many videos last year were user-generated. These days more people are becoming video content creators themselves.

The rise of video to communicate and educate buyers will continue to grow, and more individuals will become video creators.

Video Marketing: Report and Stats 2021 [Infographic]

2. Educational Video Content

In 2020, the most popular types of videos produced by marketers were product demos, how-tos, explainer videos, and webinars. The educational nature of these video types supports shifts in remote buying experiences.

Video Marketing: Report and Stats 2021 [Infographic]

The more information you provide about your product, how to solve a problem, or answer an asked question, the more prepared and informed your buyers will be when they’re ready to buy your product.

3. Video Analytics

To understand if your video worked, who’s watching it, and how long they’re watching it for, you need video analytics.

The marketing world is discovering and embracing this, as most companies report using some form of video analytics in 2020. Those that do are happier with the return they get on their video investments.

More marketers invest in online video platforms to create, manage, and host their video content.

More Details https://www.vidyard.com

Social Media Report: Impact of Influencers and Video on Consumer Decision Making [Infographic]

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Social Media Report: Impact of Influencers and Video on Consumer Decision Making [Infographic]
Influencer marketing is a key social media industry trend of the moment, but what makes it so effective, and how are consumers actually responding to influencer-generated content? Olapic is looking to publish the full report shortly, but you can get a snapshot of some of the key findings in the below infographic.

Discover The Secrets of Marketing – How to Make Money Online

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You can use effective promotional strategies to influence the customers. They can be presented with material, which can be motivating and persuading. There is no magic involved in this; only the psychology of the human mind is to be studied and played with.

How to influence the customers

Human mind reacts to different situations in different ways. Some key psychological aspects can be studied in promotional marketing to get overwhelming customer response.

Curiosity is they want to explore the unknown. Humans are always in pursuit of knowledge. They want to know more than what others know. Secrets are simply hard to be kept. This desire can act as an attractive force in marketing. Like customer won’t be that interested if they are told that they can be provided with successful diets. Instead, they want to hear the secret of the diet plan which is being provided.

The information shouldn’t be let out easily. Obviously, it is important to catch the attention of the customer by interesting heading, but the content, too, should be as interesting so as to retain the interest of the reader till the end. In case of cross-titles or sub-titles, the initial ones will always have the advantage of developing more curiosity than the following sub-titles.

If the content speaks about why the customer should select so and so company or product, it will be easier for them to relate to it. Let the matter speak out and give the explanation by itself.

Like supposing a company wants to sell some product before the expiry date and it’s the slowest time of the season, plain advertising won’t do the trick. Customers are smart enough to think that the company wants to get rid of the old stuff. Instead, if the customers are provided with a discount or a limited time offer, a believable reason, they will be more attracted. Every action should have a solid reason.

Customers are greedy from a marketing point of view. By understanding the need of the customer, a basis can be prepared for the content. Their greed should be taken into consideration while preparing the content.

They should be shown how the product or company would benefit them. They want to buy benefits in the form of products.

The benefits should be clearly mentioned to the customer. This is called listing the product features. Features reveal what the product has and benefits describe the advantages that can be derived from those features.

Each feature can have more than one benefit, depending on different situations and customer needs. Lots of benefits and fewer features should always be the way to go.

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Top 3 Tips for a Successful Affiliate Marketing Strategy

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Top 3 Tips for a Successful Affiliate Marketing Strategy

There are 3 profitable marketing tips that have been proven over years of hard work and dedication.
There are strategies that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to able to increase your sales and survive in the affiliate marketing online.

What are these three tips?

1. Using unique web pages to promote each separate product you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more.

Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have already tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

2. Offer free reports to your readers. If possible position them at the very top side of your page so it they simply cannot be missed. Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect.

Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Talk about the benefits of your product or service.

Focus on important points like how your product can make life and things easier and more enjoyable. Offer a solution for their problem !! Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.

3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest.

Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic.

The tactics given above does not really sound very difficult to do, if you think about it. It just requires a little time and an action plan on your part.

Try to use these tips for several affiliate marketing programs. You can end maintaining a good source of income and surviving in this business that not all marketers can do.

P.S.

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