Tag Archives: pinterest
How to Attract More Customers and Increase Sales With Pinterest
How to attract more customers an increase your sales with Pinterest. Many businesses have increased their traffic and boost sales simply by having a strong set of Pinterest boards. Here are the tips you need to know to succeed.
You have to optimize your pin descriptions the right way. When you optimize your pin descriptions for searching, you will increase your chances of being found and attracting more traffic and customers through your pins.
You get 500 characters for your Pinterest descriptions. Use the following tips and you will see an increase in the amount of traffic to your website through Pinterest.
Provide good and clear context
Many times you will see an image-pin without a description below it. You don’t know what the pin is about.
Of course, there are many images that don’t require description because they are simply there to look stunning, like sunsets over the beach. But for the most part, you want to make sure you are providing users a clear piece of context in the description.
When you are writing descriptions, be sure to write something that will capture the users’ interest. Include information about the image, why you pinned it, your opinion, what you like about it, etc.
Be specific
If you leave a vague description, people won’t find it very helpful. Try to be as specific as possible about the image you pinned. If you are pinning a product that you sell, be sure to describe what it is and what it’s used for, how much it costs and why someone should buy it.
Link it to your site
Don’t forget to add your link to your pins’ descriptions. Most people click through to the website from a pin, so make sure your links are working and that users will land exactly on the page you want them.
calls to action
Including a call to action in your description can help increase the engagement with users. It can be anything from “download this free eBook” to “click here to view our exclusive collection.” Give people a reason to click on your pin and land on your site.
Include a testimonial
If you have happy customers, use their own words in your pin descriptions. Include any comments that the customers made about your work.
Use the right keywords
It’s not surprising that some Google searches will now turn up Pinterest boards in the results. This is why you should be sure to include some of your relevant keywords in the description, but only if it flows naturally with the description.
You don’t want a keyword-stuffed description that makes no sense to readers because they will just skip over your pin.
Writing your Pinterest descriptions with a little more thought can increase the amount of engagement you see from users. You want Pinterest to be a gateway to your website in order to increase traffic and then sales.
4 Effective Ways to Drive Traffic to Your Site With Pinterest
Pinterest is a cool way to share your products or services on the internet world. You can ‘pin’ pictures of products, services, or whatever you want. Pinterest works great for your brand and business personality if you know what you are doing. Here are 4 effective ways to drive traffic to your site with Pinterest.
Show Your Pins on Facebook and Twitter
Before Pinterest was Facebook and Twitter. This is very easy; you can share your pictures right from your Pinterest page. If your pictures are quality and attractive people will check it out. People are more likely to look at more pictures than read more text.
Target Audience
Use Pinterest demographics to get the right people checking out your pictures. If you do not target the right audience, you will never get traffic to your site. When you target the right niche, they will follow you and re-pin.
According to present research, most users of Pinterest are women aged 25-45 with at least a college degree. So if your business is tilted towards women in this category, you have struck gold. Even if your site is no tilted to women, you can make money online with Pinterest.
Be Active
Let your mailing list and friends or associates from other social networks know that you are on Pinterest.
Ask them to send photos of your product in action or provide engaging images of recommendations or testimonials. Try not to be to direct with the marketing.
Go for creativity and exciting pictures. Mix it with neutral pictures to strike a great balance.
Discover The Interests
Watch out for what people are excited about on Pinterest. Discover the interests of your target market.
Always build your pinboards round a theme, that way people know what you are about or can find what they are looking for easily.
Pinterest gives you the chance to add that special touch to your business. So you need to create an effective strategy for your business. Do things right and get laser-targeted traffic to your site and increase your sales.
4 Tips On How To Increase Website Traffic With Pinterest
Pinterest is a very popular social media platform that has millions of users worldwide. It’s a great opportunity for businesses to drive traffic to their websites. The chances are endless using Pinterest. Here are 4 tips on how to increase website traffic with Pinterest.
- Add the website to the Pinterest profile
This is very important for your website and your business. By editing your profile, you will add the website. You will increase the chances of people coming across it.
By validating the account, the website will get a check mark showing it belongs to you and this is very important in protecting your brand and gives assurance to the readers that you are genuine.
- Mention the website in ALT tags
- This is a simple way to maximize your website traffic. The ALT tags of photos will do the magic for you since it makes it possible to have the website mentioned with every pin from your website as long as there is an official ‘Pin It’ button.
- Include your web address in the pins
If you have created pins, adding your website address exposes you to the thousands and millions of users on the network. This is because it becomes possible for the address to be viewed from the pins and giving your brand enhanced credibility.
It’s important that you also make the address visible on mobile versions of Pinterest. Adding the website on pins comes with an added advantage of protecting your visuals and brands.
Upload and link photos, images, infographics, back to the website
The fact that you can create photos, images, related to your relevant industry and relay them back to your business website on the network gives you a major advantage. This makes it possible for you to use different pictures from what you already have on the website.
You can create photos, images, and infographics. This way you are sure that you will drive your target market to your website. You basically take advantage of the curiosity your images cause and increase your traffic.
How To Get More Free Traffic From Pinterest
Pinterest is the awesome image-based social network that delivers more referral traffic than any other social media site, except Facebook. As a matter of fact, Pinterest is the #2 referrer of traffic to websites on the entire internet.
Getting more followers on Pinterest will not only help to bring more traffic to your website and blog, but it will also increase the buzz about your business. Here are some tips you need to know about Pinterest free traffic.
The Visual Importance
Pinterest is visual. Some images look better on Pinterest than others. More than 80% of all Pinterest usage happens on mobile devices. That means images that are tall and slim look the best.
That’s why your Pinterest marketing strategy should concentrate on creating images that are tall and vertical. Short, squat images just don’t capture your attention on Pinterest the way taller images do.
When you increase the height of your image, you increase the virtual real estate that you have to deliver your message. This means that taller pins are more effective and catch the attention and the interest of your visitors.
Text And Images
When you add text overlay to your pins on Pinterest, it will encourage more people to like, re-pin and comment. Studies show images with textual overlay consistently drive more engagement than images without text.
Adding a text overlay to your image also makes your message clear – you can say exactly what you want Pinterest users to take away from your content.
Pablo and Canva are two very effective Pinterest marketing tools for easily adding text to your images and screenshots. Make your research and you will find more free tools that you can use.
Pin Descriptions
When you upload images to Pinterest ensure that you include descriptions. Your description should contain keywords, phrases, and words that connect to your business, market or niche. Keywords are important because that’s how people find you when they want to find certain types of pins.
Add keywords in descriptions, board names, and anywhere you can to get more viewers. Don’t forget that Pinterest is also a search engine!
Use Hashtags In Your Descriptions
The simple #(hashtag) added before a keyword or phrase you want to get ranked for in Pinterest and search engines are very effective. This is one way that Pinterest’s search engine recognizes what a particular pin is about.
Combine the hashtag with important keywords and phrases relevant to your business. This way you will get Free targeted traffic from Pinterest.
Attention! Don’t overuse hashtags. Read first the advice on Pinterest!
How to Create an Effective Pinterest Marketing Strategy
If you are a business owner you need to have a business plan and an effective marketing strategy. The Pinterest continues to grow in popularity and you may be looking at how you can use this profitable social media trend to grow your business and increase your sales.
Here are some tips on how to create an effective Pinterest marketing strategy.
- Blog Plugins
This is one of the easiest ways to use Pinterest in your marketing strategy. There are several Pinterest Plugins and more are being added as the site continues to grow and develop. The Pinterest plugins allow you to share your most recent pins. It’s a way to motivate visitors to pin your images and also to follow you on Pinterest.
2. Content Marketing
Take a look at your existing content marketing plan. You have to add more visual interest to your blog or website. Add more images to your blog posts. You can pin videos on Pinterest. Create infographics to share on Pinterest.
3. Social Marketing
Pinterest is connected with Facebook and Twitter. You can post any pin onto your Facebook or Twitter profile. You can also add buttons to your Pinterest profile so Pinterest followers can find you on Facebook or Twitter.
Remember to test and track your efforts. Add Pinterest to your analytics. Pay attention to who is pinning your content and repining your pins. Track your Pinterest traffic. And integrate your efforts.
Pinterest and Infographics (A Very Effective Method)
Pinterest infographics are 832% more likely to be shared than text. There’s a great reason for this! According to data supplied by the 3M Corporation, humans process visual information 60,000 X faster than text.
Infographics are shared 30X more often than articles. Pinterest converts customers and sales faster than any of the other top social media sites. In fact, half the people who pinned or repinned something actually bought an item.
A recent stat says 88% purchased an item they had either pinned or re-pinned! The Pinterest Infographics CAN bring your business value and opportunity.
Visual Marketing With Pinterest
Every business now needs to pay close attention to visual marketing. Stunning graphics and eye-catching images have more chance of gaining attention and encouraging your audience to follow you.
With Pinterest continuing to be one of the fastest growing social media networks, a picture is not only worth a thousand words but could easily encourage a thousand leads! Pinterest drives more online traffic to businesses around the world than YouTube, LinkedIn and G+ combined.
For this reason, Pinterest is a great social trend in lead generation for thousands of business and entrepreneurs. Also, with the upcoming changes in the social network, things are looking promising for advertisers. So if you need more traffic it could be the right time to integrate Pinterest into your daily schedule.
Your Content Strategy
The first thing any business considering visual marketing with Pinterest should do is to get familiarized with the unique way the network operates. Create an effective marketing strategy, and create pinboards with titles your audience will be searching for.
Then organize your pins into these categories. The quickest way to begin is by re-pinning other users’ photos, but to stand out it is vital to creating your own original content. Video, graphics, images, and infographics can be pinned, as well as photos.
Be Constant and Creative
If you want to be successful in your visual marketing with Pinterest you have to be constant and creative. The social network lets you present your content and ideas visually, which encourages more interaction.
Entertainment and Education
By using visual marketing with Pinterest you will be able to directly speak to your audience with pictures. Educate and entertain your followers with images which give them information relevant to your business.
You can incorporate industry trends into a unique infographic. Or pin a photo from your blog using the blog post title as ‘teaser’ text overlaid on the photo, to encourage viewers to click through to your site to read the post.
The Future of Visual Marketing with Pinterest
Pinterest is constantly updating the network. The visual marketing is very effective for advertisers and marketers. Also, the big business loves Pinterest because they understand the opportunities for this popular social media website. From huge corporations like Sony to solo entrepreneurs, marketers, small business, all using Pinterest.