Tag Archives: pinterest
Pinterest: A Powerful Marketing Tool for Your Business
Pinterest it’s a very powerful marketing tool for your business once you understand how to use it. There are a number of ways you can use Pinterest as a marketing tool. One of the easiest things you can do with it is learning to understand the needs and interests of your customers by viewing their pinboards.
There’s another way to use Pinterest as a marketing tool, and that is to look at a specific category to determine the interests of potential customers, look at what potential customers are interested in.
If you are thinking about adding a new product this can help you decide if there is even any interest in that particular product. If you are considering adding a new product but you aren’t sure, this can give you some potential ideas.
You might want to invest in an integrated marketing software program that will track which traffic gets to your site through Pinterest. It will also follow them via the buying cycle. This will allow you to spot behavior trends, and how you can nurture those leads to increase the likelihood of success.
With this type of information, you can email your new leads and send them into your sales funnel, using a custom message you design that will make you stand out as a leader in your industry.
Pinterest is a great opportunity for your business to get ahead of your competition. You have the opportunity to make your business the go-to Pinterest account for pins on a particular topic in your industry.
For example, if your business is about internet marketing then you could create a pinboard that displayed top-notch visual examples of some of the best online marketing.
Learning to use Pinterest as a marketing tool can become very powerful once you learn how to use it to its fullest capacity. It’s the perfect opportunity to grow your business and your profits.
How To Track And Monitor Your Social Media Marketing Campaigns
To increase your reputation, traffic and profits of your Social Media Marketing campaigns you have to track and monitor your marketing campaigns. There are a number of tools available on the internet to help you.
1. Bulk Buffer: If you want to update and schedule in bulk, this tool is something you need the most. It is one of the most loved tools to update and schedule updates, content and other posts from a large source.
2. HootSuite: Another best social media tool that covers various platforms is Hootsuite. It manages all the platforms and most of their functions in a proper manner. It is very useful and handles all your accounts without creating a mess.
3. Tagboard: If Hashtag Management is a task for you, this tool you need the most. It allowed you to see your mentions and tags for all the posts. It is very easy to use and very important for marketers.
4. Crowd Analyzer: This tool is best not only to manage the social media platforms but also other activities on the website like Blogs, Forums, etc. It’s very popular and has a great importance in social media marketing campaign.
5. HowSociable: It is a very popular and handy tool for measuring the social media marketing campaign that not only measures your activities but also let you know your competitor’s presence.
Discover How to Start Your Online Business in 2018. Download the Free Training and Software https://bit.ly/13SRDGi
Pinterest: Secret Tips & Tools for Your Marketing [Infographic]
Pinterest Marketing: A Great Opportunity For Your Business
Pinterest is a great social media platform for your business. It has over 150 million active users, both male, and female. Pinterest provides entrepreneurs, bloggers, and businesses a great opportunity and a global reach.
Pinterest functions like a digital message board. You “pin” pictures to “boards” that you generate. Each board concentrates on one specific topic or subject of your choice.
How to use Pinterest
Take Advantage Of Image Height
Pinterest automatically scales all images you upload to a specific width. However, the height is up to you. The images which jump out on Pinterest are those which are taller. Image size matters a great deal when your prospect has many different pieces of content to look at. Taller, vertical pins perform better on Pinterest than shorter pins.
Show Several Products In A Single Pin
Make an image featuring several items that you offer or sell. This adds value to an individual pin by displaying several offerings, products, and services. You have a better chance of engaging and appealing more users by showing multiple options. There are plenty of free image tools that you can use to create these type of images.
Include Text On Your Images
The vast majority of pins on Pinterest are just illustrations, photos or images. When you add text on top of your images, it makes them jump off the page. Research shows that images with a text overlay consistently drive more engagement than images without text.
Write Descriptions
Add descriptions with your images when you upload them to Pinterest. Studies show that pictures with descriptions of 200 to 300 characters (about 50 words) were the most repinnable. Include your keywords phrases in your pin descriptions.
Use More Light Colored Images
Research shows that lighter colored images are repinned much more regularly than darker images. Red tones and colors are also more likely to be repinned than images that are primarily blue. Keep in mind that very dark or very light images do not draw as much engagement on Pinterest as those with modest coloring.
Don’t Forget Your Keywords
Pinterest recommends using 20 to 30 keywords with your promoted pins and Pinterest ads. Include main keywords, related phrases, and long-tail keywords as well, and use the 20 to 30-word suggestion.
Pinterest has become a major player in the social media universe. With over 150 million active monthly users, Google is paying more attention to Pinterest, which means you can boost your search engine rankings and enjoy free, targeted traffic
How to Use Pinterest to Market Your Business
It’s no secret these days that social media is a whole lot more than just a fun way to interact with your family and friends. It’s also a powerful way to make a valuable connection with your business and build connections with your customers.
The world of social media is expanding all the time to include options that go well beyond Facebook, Twitter.
One of the fastest growing and most promising of these new options is Pinterest.
Pinterest has a niche audience that you’ll need to impress if you’re going to become a pinboard sensation. Most people who have made Pinterest the success that it is being on the site for items and information related to recipes, fashion, crafts, or DIY home improvement projects.
If your company is looking to reach these demographics, then definitely take the time to cultivate a presence on Pinterest. If not, you’d be better off exploring other avenues.
Put in the Time
Pinterest is like other social media sharing sites in that it takes a time commitment and some attention in order to become a success and build a loyal following. Spend time on the site when it comes to getting to know other pinners and learning what appeals to other users.
Showcase the best of what your company has to offer by creating high-quality pins that include descriptions and valuable information. Make sure you re-pin plenty of other people’s posts as well.
Don’t Pin Only Ads
Less seasoned entrepreneurs make the mistake of pinning nothing but advertisements and product shots to their company’s Pinterest account. Then they wonder why no one is interested in what they have to say.
Be a participant in the community, not simply a walking commercial. In addition to promotional material, make sure you post industry specific news or useful information that would be of interest to the customers you’re trying to reach.
Always make sure that you’re genuine and that your real passion for what you do comes through in everything you post. Regular pinners can spot an account that is purely promotional a mile away.
P.S.
Discover How to Start Your Online Business in 2018. Download the Free Training and Software https://bit.ly/13SRDGi
5 Tips On How to Marketing Your Business With Pinterest
Pinterest is a social sharing site where people can pin photos, images, infographics and videos. Many people originally thought of Pinterest as a place to share images reflecting personal hobbies and interests. The impact on business success when promoting through Pintest is awesome.
In fact Public Relations, SEO & Marketing, Graphics, are among Pinterest users’ top 10 interests.
Pinterest already have over 70 million users, 72% of which are women who love to spend money and have the money to do so. Pinterest is the top social media referral source for business websites.
Pinterest drives more referral traffic than YouTube, LinkedIn and Google+ put together. And traffic arriving to websites from Pinterest is found to be 10% more likely to by and spend on average 10% more than visitors arriving from other social media sites.
The majority of people who use and like the pinterest are bloggers, individuals and small businesses. It’s time to start taking this site very seriously.
So how do you set up an optimized business account, get followers and drive traffic to your website through pinning? Here are 5 useful Tips to get you started:
1. Open a Pinterest Business account – it’s free- make sure you optimize it by using your business name and keywords in your Pinterest home page. This is your first opportunity to brand your business on Pinterest.
2. Create targeted pin boards – keep in mind target market, and different aspects of your brand, don’t be afraid to add personal interests. Your prospects and customers are buying from YOU, not your brand.
You are more likely to attract followers if you mix it up. You can pin pictures, graphics and videos that are fun and interesting and give your followers a sense of community.
3. Make your website pinnable – ensure that you have plenty of pictures and Videos on your site for pinning by you and others as well. Add a ‘Pin-It’ button to your site to make it easy for visitors to pin to their boards – again adding to your viral reach.
4. Link your photos and videos back to your website. After you have posted an image or video to your board, re-open it and put your website or web page URL where you want to drive traffic. This is an important step in getting Pinterest traffic to go to your website.
Once you do this, every time one of your pins get ‘liked’ or re-pinned, you are increasing the likelihood and the traffic to your website.
5. Spend time engaging with other people’s boards – it’s just like any other social media site. Meaning, if you want others to engage and re-pin your pins, you have to spend some time doing the same.
As with all online marketing activities, you should check your analytics to ensure your efforts are getting results – This allows you to track how many people have been pinning from your website and how many people have viewed your pins.
Remember, the purpose of marketing your business with Pinterest is to drive more traffic to your website.