Reviews and Reviewers: How to Handle Negative Reviewers [Infographic]
Has your small business received a negative review online? How to respond and turn it into a positive experience.
How to Handle Negative Reviewers
Here is a guide to handling online reviews.
Types of reviewers
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More Details – Fundera.com
A whopping 79% of U.S. adult Internet users check online reviews before they make a purchase or visit a business, according to a survey by YouGov.com.[1] In short, positive reviews are a powerful way to drive customers and clients to your small business.
But many small business owners simply ignore online review sites because they’re terrified of getting a bad review.
A recent survey reports that just one in 25 entrepreneurs say they’ve been impacted by a bad online review.
Consistently negative reviews mean that it’s time to make a change. Consider it free market research!
Social Media: Positive and Negative Effects in 2021
Many people are using social media every day. Through social media, people can connect, can exchange ideas, and news can be spread quickly. But there are positive and negative effects of social media.
Social Media: Positive and Negative Effects
With knowledge of safe, smart social media use, you can avoid the negative effects and improve your productivity.
Here are some positive and negative effects of social media you need to know in 2021.
Positive Effects of Social Media
Social Connection
Humans are social beings. Social media can help you to stay connected with others in positive ways.
Relationships
Relationships can protect your mental health and improve your personality. Being connected with others can ease symptoms of stress, depression, anxiety, and isolation.
Communication with Friends and Family
Social media can help you to communicate with friends and family even if they are in a different country or continent.
Join Communities or Groups
Through social media, you can join groups or build communities that share the same interests.
Raise Awareness
Social media can be an effective way to raise awareness of your interests or problems.
Express Yourself
With social media, you can express yourself and your creativity.
Find Helpful Information
With careful use and trustworthy sources, social media can help you to find helpful information.
Fun and Entertainment
Social media can be fun. You can read jokes, play games, answer quizzes, and view fun or inspiring videos, etc.
Negative Effects of Social Media
Unknown Lasting Effects
There are no long-term studies about the lasting effects of social media on mental health or personality.
Overuse and Anxiety
Research has shown that social media overuse may increase depression, anxiety, and isolation.
Depression
Social media can lead people to feel that everyone else is living a better or more exciting life, which can increase feelings of anxiety and depression.
Feelings of Inadequacy
Typically, others share highlights of their lives on social media. These “fake” posts don’t show the realities and the problems of their lives. You may think that everyone else is better than you or they have a perfect life.
Isolation and Loneliness
Social media use can keep us connected to others, but heavy social media use can increase feelings of loneliness.
Lack of Face-to-Face Connections
Social media connections are not a substitute for real-life interactions and relationships. Many people, worldwide, think that social media it’s real life but it’s not!
Cyberbullying
Teens and children are affected by cyberbullying via social media.
4 Smart Tips for Social Media Use
Cutt Down the Time You Spent on Social Media
You need to pay attention to your social media use. You can use methods to track and cut down the time you spent on social media. Avoid overusing social media. You will lose the real world.
Avoid Using Social Media Before Bed
Avoid the blue light from screens (laptop or mobile phone) before bed. You need to protect your healthy sleep patterns.
Spend Time Offline
Real-life connections can boost your sense of belonging, sense of community, and allow you to feel compassion or sympathy for others.
Remember the Realities of Social Media
You need to remember that social media is not an adequate reflection of most people’s lives. Social media can be a great way to connect with others, but comparisons can be unrealistic and can lead to negative feelings or depression.
Last Tip
With smart, mindful use of social media, you can get benefits and opportunities. Social media can connect you with others, stimulate healthy discussions, and offer interesting and entertaining information.
Social media can boost positive feelings, thoughts, and emotions if you know what to do. Avoid social media over-use.
Important Tip. Don’t believe everything you read on social media. You need to research the sources. Double-check the information and then decide if they are trusted and secure.
The social media like many things have positive and negative effects. The main characteristic it’s the logical use of social sites!
Social media is the combination of online communication, information sharing, and relationship. All type of Social media is interactive internet applications which enable the growth of online social networks by linking a user’s profile with those of other persons or groups.
The social media like many things have positive and negative effects. The main characteristic it’s the logical use of social sites!
Users usually contact social media facilities via web-based tools on computers, or download services from internet applications to their cell phones, through these services, users can generate highly collaborating platforms through which persons, groups, can segment, co-create, debate, and revise user-created data or pre-built content displayed online.
They present considerable and prevalent changes to communiqué between people, establishments, and personalities. It has modified the communication between the persons and large establishments.
Researchers study these changes and new Technologies are being introduced as a result of these changes. It is different from the traditional print and electronic media in various aspects.
Facebook is widely used in all the countries, 84 percent of young Americans are its user. A majority of people spend a minimum of two hours daily on social networking sites and the time spend on these sites is greater than the time spent on another type of sites. The social media is a source of professional prospects and financial profits.
Social media has a lot of good and bad effects. It gives a chance of linkage with actual or virtual groups, and it is a real publicizing instrument for businesses, financiers, charitable establishments, as well as support groups, politicians, and administrations. Its substantial use is also proved as a cause of sadness, cyberbullying online, negative emotions, fake life, etc.
Actually social media is typically used to pronounce social networking sites such as: Facebook, Twitter, LinkedIn, Pinterest, Snapchat, Instagram, permits their use to make their private Profiles to share ideas, images, videos, to talk with each other and update each other with the new things, events and happenings while doing their daily deeds and routine jobs.
Social Media Content Spread like Virus
Sometimes contents that are posted on social sites have likely to spread like a virus on social networks. The users will reshare the content posted by some other user to their social network, resulting in further sharing. This is the concept of spreading a viral disease from one infected person to other persons. Some individuals, Groups, and Organizations use this Viral Spreading of a news as an effective way of Publicity.
Use of Applications
The usage of Mobile phone to access sites is a great factor in the popularity of these sites, Now it is more easy and cheap to use the social media than before, the Smartphone has made the internet a very easy thing to use by the young generation.
Now many people pass more time doing interactions on social media sites than to pass time on watching TV. Every type of sites can be reached easily with a smartphone, contents can be added, shared, send, received, status updated voice and video calls can be made more easily without the use of desktop computers or laptops.
The businesses and the marketers know the power of social media and invest a lot of money every year on marketing and advertising. With social media, they can reach easily their target market and increase sales.
Use of Wi-Fi technology has enabled to use an internet connection by the whole members of a family. All the family members can use the internet sites according to their own likes and dislikes, a flexibility of time and Privacy.
The mobile applications like WhatsApp, Skype, are used widely to make video calls, YouTube is used to see videos, Facebook is used to share videos, images, texts and status updating by the mobile users.
Mobile social media mentions the use of media on mobile phone sets such as smartphones. Mobile applications let the formation, interchange and spread of user-created content. Location and time sensitivity are the important factors to access the social media by mobile devices.
Business perspective
Location and Time sensitiveness gave mobile devices an edge on desktop computers by offering companies to expand their businesses by marketing and advertising by it. Mobile apps can be used for investigation, communication, sales, and affiliation growth programs.
E-Commerce
Social sites use sociable plans, creating stages that are equally helpful for users, industries, and the nets with the help of e-commerce, or online consumptions. The users post the remarks about a company’s product or service with their online friends and associates.
The company profits because it gains awareness about how their product or service is regarded by customers. Websites like Amazon.com and Pinterest influence many people in the acceptance and approachability of e-commerce.
About 30 percent of customers use social media channels to find information about any business. There is a great opportunity to promote and grow your business via social media marketing.
About 30 percent of customers use social media channels to find information about any business. There is a great opportunity to promote and grow your business via social media marketing.
What some entrepreneurs fail to understand is that it isn’t just for fun. It’s about your business. When used right, it can bring power to your business. When used the wrong way it makes bad for your business.
Here are the top social media marketing mistakes companies make.
1. Having Too Many Social Channels
You don’t have to be on all social channels. Your company just needs to be on the ones that are best able to reach your customers. After all, the content you post on LinkedIn may not apply to Snapchat, as your audiences on both platforms may also differ. Make a research to find out the best channels for your business.
2. Ignoring Feedback
This applies to both good and bad feedback. Customers love hearing from a brand they follow because it gives your company a friendly, human face. While it may be tricky to keep track of your followers’ interactions, the more (and quicker) you respond to their comments, the more chances you’ll have of giving them a good experience.
It’s said that 71 percent of customers who have a good experience with a brand are more likely to recommend it to others. This is also your chance to express brand personality.
3. Not Using Social Media Tools
Creating content and managing social channels regularly are tough tasks. It takes a lot of time and effort, which is why some businesses fail to update frequently. Luckily, there are lots of tools that can help you optimize your social media management.
There are tools for different needs. For publishing, there’s HootSuite, Buffer, and Sprout Social. These are just some of the examples of tools you can use to save time and make its management easier.
4. Not Optimizing Content for Each Platform
Your hashtags on Instagram make sense but on Facebook, not really. At the same time, the ideal character count on Facebook is not the same on Twitter, and the number of emojis you put on Instagram won’t work on LinkedIn. Each social media platform has different ideal posts, so you should optimize your posts for each channel.
Negative Effects of Social Media
Social media has brought about new opportunities for the world to connect at large. With social media, the world has become a smaller place. On one hand, it is a great invention, and a lot can be done to better our lifestyles. But if we look at it with thousands of immature users it is becoming a somewhat scary place to live in.
There is a reason why most parents or older siblings try to keep the young ones away from social media handles these days. From being a platform to connect or share worldviews it has narrowed down to bring a platform to boost and troll.
Today kids of ages 10 have the access and account on social media. It can turn into over addiction and an escape to a fantasy world. This fantasy world that we create behind the 15-inch laptop screen might be a scary affair.
The fit models with perfect bodies, exotic travel locations, and photo-perfect moments most often don’t match with the lives we lead on a daily basis. This disconnect might want us to aspire to more which might not be possible in reality and can affect our mental health.
The thrust for more followers or likes has a dangerous effect on our mental health. You start feeling anxious, a lack of identity, less sleep causing insomnia, a negative body image can be some of the significant issues that a social media addict might, face.
You want to become someone you are not. You start hating yourself for not having the ideal body, the perfect shape, etc.
Cyberbullying is also another negative effect of social media. Not only teenagers but people nowadays take the social platform too literally and believe in a lot of fake news hoax that is being circulated just for publicity purposes.
People today are falling for dangerous trends that they see on social media or think it is cool to be a part of. The trend of being a part of a social group is what is causing more harm than good.
You have to understand you being social has nothing to do with the number of friends or followers you have on social media. It can all be a farce, just by seeing another peer having many followers you cannot be jealous and want that life. Don’t let social media be a drug that is so addictive that you cannot live without.
The most disgusting thing that is coming up a lot in the 21st century is cyberstalking. It can be too dangerous and is even taking lives. Immature usage of a social platform has to stop and stop now.
After using social media handles many people decide to keep themselves away from it as there is no or very minimal privacy with the extensive use of social platforms. If not handled sensibly your life becomes a window to the world.
Are you concerned your website could be under attack from a competitor? Want to know how to protect your website from negative SEO? 7 steps you should take in this infographic.
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