Are you struggling to manage your pay-per-click ad campaigns? Want an easy-to-follow checklist to help manage your ads in the shortest time possible?

PPC Ads: How to Manage Your Pay per Click Campaigns

Here’s what they cover:

Bids and budget
Poorly performing keywords
Keyword research
Optimize ad text
Improve relevancy
PPC reporting

One of the most effective trends is account activity. There is a strong correlation between regular activity and success. The advertisers that get the highest scores (because they’re beating everyone else in terms of key metrics) usually spend the most time in their accounts.

If you don’t work on your account regularly, your ROI is going to crash and burn.

If you are logging into your AdWords account once per week is enough to make a difference.

You can see steady improvement in your PPC performance in just 20 minutes a week.

You can spend more time on your accounts.

But it’s still a great guide as to how to spend your time.

Follow this workflow every week. Then use the AdWords Performance Grader to see how much your results have improved!

P.S.

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