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Blogging Guide: How to Choose A Domain Name for Your Blog

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Blogging Guide: How to Choose A Domain Name for Your Blog

These days it’s pretty difficult to find an effective domain name for your blog. With so many blogs online the good domain names have disappeared! But, here is a helpful guide about how to choose an effective domain name for your blog.

If you’ve already chosen a blog niche or have some blog name ideas and know what topics you’ll cover, this guide will help you to find a good and effective blog domain name.

  1. The Benefits of Your Blog

In the URL you need to explain what your audience will get out of your blog. For example, howtohockey.com, freelancing.com, and howtoloseweight.com.

To find the benefits of your domain name, ask yourself what readers will get out of your content.

  1. Target Audience of Your Blog

This idea is based on the target audience your blog is meant to serve. So, copyblogger.com is for copywriters and bloggers, campergroove.com is for campers, Fitnessnews.com is for fitness, etc.

  1. The Topic of Your Blog

This idea uses the topic of your blog as the URL, so readers will know what you’re writing about when they see it. For example, zenhabits.com, insightfulmanager.com, goodfoodrunning.com, etc.

Warning: Avoid being too cute or clever when trying to put your topic into the domain name. Being clever is the enemy of domain names for blogs. They’ll confuse your readers to the point where they’ll not stay long on your site. And a high bounce rate will impact your blog SEO.

  1. Use Your Name

You can also use your name in your domain, which can be good to demonstrate your thought leadership on the topic. For example, LilachBullock.com, or NeilPatel.com. Their names are their brands, and so people know what they’re going to get when they type in the URL.

  1. What You’re Doing With Your Blog

This idea flips the topic around to be about what you’re doing as a blogger, rather than what your audience is doing or wanting to learn how to do. For example, Foundr.com tells the stories of founders, entrepreneurs, and business owners. MakingSenseofCents.com tells stories about personal finance.

  1. Use a Domain Name Generator – Easy Solution

If you have a list of keywords, topics, or general ideas, but you’re still struggling to come up with a good domain name, you should try a blog domain name generator.

Just type in a few words into the domain name search tool and see what domain name suggestions pop out. Try searching on your hobbies, your favorite sports, the types of books you like to read, or the food you like to eat.

Important Tip. There are a few things you need to avoid

What to Avoid for Your Blog Name

Longer than 20 characters. Anything longer than that is hard to remember and hard to type and will lose blog visitors, traffic, and search engine results.

Include confusing letter combinations. A domain name with multiple letter combinations is harder to type. You’ll lose a lot of traffic because people will either misspell your domain, or they’ll forget a letter and get redirected to someone else’s site.

Hard to pronounce. Your domain should always be easy to say and write since you’ll never know when you’ll be asked to share it live.

Mention brand or trademarked names. Your domain name should be unique to you, even if you’re talking about a brand or trademarked name. The whole point of a trademark is to protect it from illegal use, so it doesn’t harm their reputation.

Unless you want to spend all of your blog’s income on lawyers to fight any brand infringement lawsuits, it’s best to avoid them entirely.

Use obscure abbreviations. It can be tempting to include abbreviations in your domain name, especially to get under that 15 character limit. But when you use them, you might rule out beginners that don’t understand the term you’re abbreviating.

Include hyphens. Hyphens are a big risk because any similar site without the hyphens will probably get all of your traffic. Why? Because people forget to add the hyphens when they type the URL in their web browsers. So, if your site is herb-gardeners.com and there’s already a site called herbgardeners.com, guess which one they’ll visit first? Not yours.

Have too many keywords. Domains that are “keyword-rich” or “keyword-targeted” can be viewed negatively by search engines. Use only obvious keywords, if you must, but generally speaking, try to avoid more than two.

Are too narrow in focus. While your domain name should be narrow enough to be unique and gain good traffic, it should leave you room to expand. Your domain will earn SEO love over time as it builds links and authority, so you’ll want to keep using it.

A flexible domain will allow you to do this.

Finally, it’s time to run your choice through a blog domain name checker to make sure it’s available. Domain registrars can help you with this. Run through your shortlist on the registrar to see which ones are available

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3 Tips On How To Buy Profitable Domain Names

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3 Tips On How To Buy Profitable Domain Names

There’s a belief that you can never really lose money if you invest (wisely) in real estate. As the saying goes “they’re never going to make more land”. When it comes to the internet, having domain names is owning online real estate and that’s why despite all the free resources online you should buy domain names.

But, just like real estate, not all domain names are going to be equally valued, some will be worth more than others. To pick out a good domain name, which will enhance not only your business but how much you could sell the website for down the road, is something of a science. There are a few elements you should consider when you buy your domain name:

1. The first thing you need to do is to identify the niche your new website will be in. What product or service will you be promoting? Once you’ve figured that out you should do keyword research to find a list of great keywords that get a lot of searches every month. Those keywords should be the domain name.

This is a great way to get a lot of traffic to your website for free. Why? Because you already know from your keyword research that the “great keyword” gets a lot of monthly searches, so many of those searches will be sent right to your website since that is the domain name. This one step can help you get a lot more targeted visitors for free.

2. There are a lot of places online where you can buy domain names. If you want to find more just visit some internet marketing forums and ask for opinions, or do a search. Domain names are inexpensive usually around $10 a year at the most. Many sites offer sales or multiple domain discounts.

3. There is a lot of conflicting opinions about whether or not you should get any domain with a different extension such as .net or .org for example. It’s better to use a .com, .net or .org. I’ve found that any of them work very well for my needs and .net are quite cheap. You’ll have to find what works best for you, but you need to remember something: many people will say that customers will forget a long URL or a different extension, which is true, but how do you target the majority of your customers?

Most of the traffic you’ll get is either from searches or from online marketing and in all cases your website visitors just have to click on a link which is why I think having different extensions hasn’t had a negative impact on your business.

Take the time to establish your internet presence, don’t get fooled into thinking that going the ‘free’ route with a blog is the best way to go. If you don’t buy domain names and rely solely on the free services you don’t actually own your fair share of internet real estate and you don’t present a professional image.

Benefits of Domain Names

Besides establishing your online presence and creating a professional look, when you buy your own domain name you can actually flip your website and sell it. It’s the same concept as when someone buys a house, fixes it up and sells it for a profit. There are sites online that will allow you to place your site up for sale, Flippa.com is one of those sites.

Just buy a good domain name, put up a site, get some traffic (and hopefully some sales) than list it on Flippa and make some money. Think about it, if you only paid $10 for a domain name and a little bit for hosting, and then you sold the site for only $200 that would be a pretty nice profit for such a quick and easy sale.

Treat your online business like a business and establish your online presence and professionalism by buying domain name. The cheap route can work in a pinch but as soon as you can afford $10 or so, buy your own name.