Tag Archives: discover

How to Discover the Problems of Your Target Audience

 

It’s very important for your business as an affiliate marketer to know your Target Audience and their problems or needs. You need to know who, what and where your customers are.

When you understand your Target audience before you even start your business then you save time and money. You will also learn how to run your business on cold hard facts rather than running it on guesswork and luck which is what most people in Affiliate Marketing seem to do.

The 3 main elements of Target Marketing are here.

1) Who Are You Attracting? You need to identify specific persons within your chosen market so that you can tailor your business to them. For example, if your market is Golf then rather than trying to attract everyone interested in golf go a bit deeper and target “lady golfers in the USA” or “Junior golfers”.

Focus on the right people, give them what they want and you will have much better results.

2) What Are Their Problems? Now you know who they are you need to now know what their problems are within your market. If you identify their problems you will then be able to offer them solutions such as your Authoritative Website content and of course your affiliate products.

Using the Golf example, if you discover lady golfers have trouble finding equipment for their size then you now know that affiliate products aimed at this problem will be perfect to promote.

3) Where Are They? You need to know where they hang out. Where do they visit online and in the real world? What kind of websites do they read, what real-world places do they visit.

Understanding this kind of information will help you when you come to place your affiliate adverts and the products you are promoting.

So, You will know exactly what they want to buy and you will know exactly where to place your adverts. If you do not understand your customers then you will never understand exactly how to tailor your business to them.

How to Discover the Problems of Your Target Audience - How Give Solutions
How to Discover the Problems of Your Target Audience – How to Give Solutions

How Do I Find Out Who My Customers Are?

Before you start spending time and money on any type of marketing or advertising, you should be able to clearly determine your target market. These are the people that will have a legitimate interest and need for your products and services.

Here are 4 of the factors you should know when marketing and advertising to a particular audience. Without having this information and facts, you’ll have difficulty attracting the audience that you’re trying to target and sell your products or services to.

Who Are They?

Who are you trying to catch the attention of? For example, do you know your target audience age range? Are they middle-aged males or young females? Where do they live and what’re their interests?

This is a very important phase and it will also push you to think about a much broader range of questions for your business and marketing in general. Needless to say, when you determine your target market, not everyone will be the same age or live in the same place, etc., but having an idea or an average in mind will help you customize your language and your messages to appeal to the right kind of person.

How Much Do They Earn?

The earnings potential of your target market will tell how and where you promote, how you price your products and how you position them in the market. If your products are highly-priced, you won’t be selling based on price. You’ll be selling them more on the benefits you can bring the customer (and vice versa).

What Is Important To Them?

Knowing what matters to your target market can boost your business and sales in so many ways. To start with, you can use their values in all of your marketing communications to create your brand voice.

Next, you can use what matters to them to think about possible problems they might have, and how your products or services can help them solve those problems.

What Are Their Interests?

Knowing the interests of your target market is another way to help personalize the material you create to build a deeper relationship with your customers. For example, start a Facebook group to discover and explore what your customers and prospects think about your brand or potential ideas for your brand.

Be open to suggestions and complaints. Ask them what their initial thoughts are when you describe your brand, as this could help you to develop the right voice and offer the perfect products or services.

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Discover The Secrets of Marketing – How to Make Money Online

 

You can use effective promotional strategies to influence the customers. They can be presented with material, which can be motivating and persuading. There is no magic involved in this; only the psychology of the human mind is to be studied and played with.

How to influence the customers

Human mind reacts to different situations in different ways. Some key psychological aspects can be studied in promotional marketing to get overwhelming customer response.

Curiosity is they want to explore the unknown. Humans are always in pursuit of knowledge. They want to know more than what others know. Secrets are simply hard to be kept. This desire can act as an attractive force in marketing. Like customer won’t be that interested if they are told that they can be provided with successful diets. Instead, they want to hear the secret of the diet plan which is being provided.

The information shouldn’t be let out easily. Obviously, it is important to catch the attention of the customer by interesting heading, but the content, too, should be as interesting so as to retain the interest of the reader till the end. In case of cross-titles or sub-titles, the initial ones will always have the advantage of developing more curiosity than the following sub-titles.

If the content speaks about why the customer should select so and so company or product, it will be easier for them to relate to it. Let the matter speak out and give the explanation by itself.

Like supposing a company wants to sell some product before the expiry date and it’s the slowest time of the season, plain advertising won’t do the trick. Customers are smart enough to think that the company wants to get rid of the old stuff. Instead, if the customers are provided with a discount or a limited time offer, a believable reason, they will be more attracted. Every action should have a solid reason.

Customers are greedy from a marketing point of view. By understanding the need of the customer, a basis can be prepared for the content. Their greed should be taken into consideration while preparing the content.

They should be shown how the product or company would benefit them. They want to buy benefits in the form of products.

The benefits should be clearly mentioned to the customer. This is called listing the product features. Features reveal what the product has and benefits describe the advantages that can be derived from those features.

Each feature can have more than one benefit, depending on different situations and customer needs. Lots of benefits and fewer features should always be the way to go.

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Clickbank: Discover the Secrets on How to Work from Home Successfully

Clickbank: Discover the Secrets on How to Work from Home Successfully
Clickbank: Discover the Secrets on How to Work from Home Successfully

The ClickBank It’s an amazing website to make money online with affiliate marketing. Thousands of home business owners are on it and are making a nice income from it. It’s one of the fastest ways to create your profitable business online.

But just because it’s really easy to join, it doesn’t necessarily mean that you will get rich… especially overnight.

Whether you’re promoting ClickBank products or your own products, you need to know some basic tips to succeed online and make money. Here is the secrets on how to work from home successfully with Clickbank and make money online.

1) Marketing tools

Now some product owners or vendors on ClickBank will provide you with marketing tools that will make your marketing job very easy. Simply put these tools in the right places on your site and on other places that you market on… and you will have a great chance of selling a ClickBank product successfully.

But… what will you do if the product owner doesn’t have pre-made marketing tools for you? You will have to create them yourself.

This is where a lot of people on ClickBank go wrong. They’re too lazy to make marketing tools for themselves, and they think that they will get rich from direct linking their affiliate link into PPC programs like Google AdWords or Bing Ads. Unfortunately, these affiliates are highly mistaken.

If your vendor doesn’t provide you with marketing materials, you need to create them yourself. Even if a vendor provides you with marketing materials, you should create more of your own anyway.

Marketing is a long-term process. Do you really think that you will maximize your sales from getting leads and just sending them a 7-day email course? No. You need to work hard to succeed.

2) Expectations and Commission Rate

The average commission rate for the products on ClickBank is 50%. This is actually pretty good, but there are some things that you have to analyze first. Even though 50% sounds good on paper… take a look at the actual price of the product.

If you’ve ever tried to sell a $7 product online and have not had success doing it… what makes you think that you will make a lot of money selling a $67 product with 50% commission for it? Sure you will earn roughly “$33” per sale… but it’s not so easy.

Figure out how to get tons of sales with an “easy” $7 product, and THEN try to tackle the $67 product.

Just make logical and reasonable decisions about the kinds of products that you want to sell from ClickBank. It’s a great site, and yes success can be your’s… but just make sure everything is in order before you rush out there to sell something.

You need to make your research to find your target audience and learn their needs. Then you have to find the best products or services to fill their needs.
Very simple but you need hard work to create a successful marketing campaign.

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Work from Home Success: How to Promote Successfully Clickbank Products – How to Make Money Online…

 

The Clickbank is one of the largest online retailers of digital information and software products on the web today. Probably you have read many tales of Clickbank affiliates making a lot of money from promoting those products and in many cases these success stories are true.

Many of these successful Clickbank entrepreneurs have gone on to make even more money by selling their systems and methodologies to other hopeful Clickbank affiliates. Their target audience is the beginners or newbies affiliates.

The majority of Clickbank affiliates, particularly the beginners to the affiliate marketing, are unlikely to see such spectacular results as these super affiliates. That is not to say that beginners should avoid Clickbank.

There are many good reasons to promote Clickbank products, and over 100,000 marketers continue to actively promote and sell software, memberships, and ebooks from the Clickbank marketplace.

With most merchants offering commissions between 50 and 75 percent, acting as a Clickbank affiliate can be a profitable undertaking for many, but you can not become rich overnight.

You can find both free and paid services designed specifically to help people make some money with Clickbank without the benefit of costly PPC campaigns or a huge mailing list.

If you are just looking to make some decent additional income, however, Clickbank makes it simple to get started as an affiliate. It’s just a matter of signing up and getting a Clickbank ID and then finding the product or products you wish to promote.

There are currently around 10,000 products and services on offer, covering a huge range of subjects.

**Attention! Try selling the wrong thing to the wrong audience you will never make money. You have to discover what your target audience needs and give them the solution to their problem. Pretty Simple!

Some third-party services, in an attempt to overcome this, have come up with Clickbank Storefronts allowing web users to search and explore through the vast inventory to find the things they are looking for.

There are also services providing contextual advertising tools enabling website owners and bloggers to place text and image ads on their pages as well as search boxes and portals. Some of these are available free to Clickbank users.

How you decide to proceed as an affiliate will depend greatly on your chosen niche, your available budget, whether you have your own site(s) or blogs and your level of experience. It is easy to become a Clickbank affiliate but perhaps not quite as easy to be wildly successful at it.

Once you have done your research, the important thing is to take action. You can always learn as you go along, try a few things and see what works and what doesn’t. Eventually, you may have the confidence to try PPC advertising, but if you are still right at the beginning of your learning curve you may want to begin with some less risky methods first.

As one of over 100,000 affiliates you may think there is little room for you, but with millions of internet users, you are still in a small minority and there is a huge market out there just waiting for you to tap into.

If you have no idea what to promote, you may want to try placing Clickbank Ads on your websites, targeted to the interests of your reader demographic. There are paid services that can do this for you, but there are also some good free ones too.

Also, is better to promote products that pay recurring monthly commissions. There are many of these in the Clickbank Marketplace and commission structures on things like membership sites are often sold on the basis of monthly fees, a slice of which goes to the happy affiliate every month.

Sell once, get paid over and over. But if you target the wrong people with the wrong offers, just because the service pays recurring commissions, you will undoubtedly see a little reward.

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