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9 Awesome Tips On Mobile Marketing
Smartphones and tablets with high-speed Internet are becoming more affordable by the day, which means more and more people are using them instead of their computers. You may think you can rely on your standard marketing techniques to draw in mobile customers, but think again. There are a number of astute things that you can do to to get the attention of people on the move.
A useful mobile marketing tip is to always offer subscribers a small reward or incentive for joining your mobile number list. By providing a token of your gratitude, you will be able to gain a greater number of willing participants for your publicity campaign, and will build invaluable goodwill and brand loyalty.
Keep a close eye on the competitions promotions and ideas, especially successful ones. It is a wonderful way to find out what works and what does not. It is important that you are distinguishable from your competition.
Develop a presence on Foursquare and Google Places as a mobile marketer. These location-based pages are absolutely huge and can really help you to increase your overall web presence. Never neglect to use location-based networks. Just because the web is global doesn’t mean you shouldn’t also focus your efforts locally.
Be very aware of the market conditions around you when involved in mobile marketing. If anything changes that you’re not absolutely prepared for, you can easily be left behind and lose a lot of business. The internet is constantly changing, especially the still-evolving mobile leg of it. Always stay prepared for change.
Get permission before starting to add cell phone numbers to your database. Getting permission means you have found someone who is interested in your service or product. If you fail to get permission, you are sending messages that will likely never even be read. Sending messages without permission can also be a great way to ruin your reputation.
Your web site should contain links to any social networking pages that are linked to your business. If your customers know you have a presence on a social media network, they will check you out but they won’t search.
Making a QR code for your mobile marketing campaign is very easy to do. There are free resources online where you can generate a QR code which enables tracking functions, so you can see where your customers are coming from with the code. That way you know which ad resources the customer got the code from and decide which are effective and which are not.
To take your mobile marketing to the next level, promote your phone number. It sounds mundane to promote a telephone number when the mobile marketplace is chock full of location aware services and directions on demand. But, do not forget most mobile devices are phones. Get your phone number out in the open. Place it prominently on the home page of your optimized website. Just one click of that phone number gives them easy access to your company.
You shouldn’t underestimate the amount of potential that mobile marketing has. Using methods specifically designed to attract those using a mobile device should get you a great response. Keep this advice in mind as you make the move into mobile marketing. When mobile marketing is done right, the results can truly be impressive.
8 Awesome and FREE Ways to Drive Serious Traffic to Your Website
Autoresponders. An Awesome Tool For Your Business
If you’ve created a website and started adding your content to it, chances are you’ve also built some links and submitted some articles to the major search engines. After you have done all of the above, the next logical step, which many happen to overlook, is to take your business to the next level with an autoresponder. These tools are great to have, although many simply overlook them.
Often times, someone will visit your website through a link or search engine. In many cases, a potential buyer will look around your site and find exactly what he has been looking for. Sometimes, the buyer will get distracted with other things, and leave the site before he makes a purchase. There are many reasons as to why a potential buyer might leave your site on accident before making a purchase, although you can capitalize and make the most of this opportunity with the use of an autoresponder.
By capturing the visitor’s email address, an autoresponder will give you the chance to contact the potential buyer in the future and capitalize on the sale that you missed out on before. Although autoresponders are mostly known for their abilities to automatically answer email, they are also more flexible, allowing you to do so much more. If you use your autoresponder creatively and productively, you’ll gain more leads and customers than you ever imagined.
The best autoresponders out there will manage your customer list and continue to follow up with customers who have signed up on your list. You can also keep your autoresponder list updated with new products and services as well. These programs will grow with you, allowing you to build a reputation in your area of business and become an expert over time.
Through the use of an autoresponder and an affiliate program you can contact your affiliates quickly and easily to let them know about new offers you have or offer them new material that they can use to help them sell your products to increase your sales and their commissions. You can also send out broadcast emails to your affiliates as well, providing them with tips and helpful advice that will assist them with selling your products.
Autoresponders are also a great way to provide advertising as well. If someone is interested in advertising on your website, you can use the autoresponder to automatically send out an email detailing the cost of advertising and how the individual can find out more about it as well. This is a great asset, especially if you make a lot of income with advertising on your website.
Another way you can make the most of your autoresponder is by allowing your visitors a taste of what you have to offer and the quality of your products or services. If you plan to send out samples, you should avoid making it appear to be a sales letter. If you do, you’ll normally end up losing more business than you gain. Most buyers don’t like receiving sales letters, and will avoid doing business with you if they receive a sales letter.
Even if you’ve never used an autoresponder before, you can find many different uses for it. Autoresponders are great for many different purposes, other than answering emails. There are several types to choose from as well, which gives you plenty of opportunities for your business. All you need to do is select the type that works best for you – then discover more and more creative ways to use it to your advantage.
8 Awesome Social Media Tools That Will Massively Improve Your Business
