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If you want to grow your small business you need to use growth hacking strategies and techniques.
Small Business: Growth Hacking Strategies
Growth hacking is much more than a buzzword and you need to focus on one thing: Grow as fast as possible.
Growth hacking is not just for startups, it’s for smart marketers and brave small businesses.
Here are some effective growth hacking techniques and strategies to grow your small business.
1. Use 3rd Party Audiences
Businesses that use social media, influencers, and partnerships to access large, well-established audiences, achieve a 6-to-1 return on their investment.
2. Use 3rd Party Platforms – Find Your Target Audience
Identify and sign up for websites, directories, apps, etc. that already have the audience you want (Your Target Audience). It may even be as simple as signing up for local directories like Yelp or finding the perfect niche forum.
3. Social Media and Competitor’s Fans
A clever way to find and connect with potential customers is to engage with the people who are following your competitors on social media. That way you know they’ll be interested in your brand.
4. Create Custom Content
Stats show that 61% of people are more likely to buy from businesses that deliver custom content that satisfies their questions and concerns because it helps them make their decisions.
5. Use Personalization Marketing
Stats show that 30% of Amazon’s sales come from recommendations. So when you create contextual experiences (personalization marketing), you can increase sales because you’re giving your customers exactly what they want.
6. Host Contests
AppSumo has got 140,000+ subscribers in 10 months by promoting contests and giveaways. By collecting contact info, you can grow your email lists at lightning speed.
7. Reward Referrals – Referral Marketing
People are more likely to do something when a friend tells them to. So you can give free bonuses for sharing content or for referring a friend you can amplify word of mouth. With referral marketing will increase traffic and sales.
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