SEO or PPC: Which Should You Use to Generate Targeted Website Traffic? [Infographic] August 20, 2017blogging, business, google, infographic, marketing, Pinterest.com, profits, Social Mediagenerate, or, ppc, seo, should, targeted, to, traffic, use, website, whichjtsantalis How to generate more traffic to your business website? You should invest in search engine optimisation (SEO) or pay per click marketing (PPC). The advantages of each in this infographic.