Building links is critical to your online success and article marketing is one of the best ways to build links. Why do you need to build links? Because the quality backlinks help you to rank higher in the search engines. Most SEO strategies you undertake is for receiving links to your site so you can get to the number one spot.

Article marketing involves using articles to expose your site. The more people know of, and about you, the better your chances for getting links. This will eventually lead to more traffic, to pull you up in the search engine rankings. Submitting articles to the various article directories is one of the best ways to achieve this. What you do is, submit original quality articles to the top ranking directories. You can easily do a Google search to find them.

When your article has been approved and published, you’ll get a link from the particular directory leading back to your site. But wait, it gets even better. You can generate even more links from other website owners if they find your article interesting enough to publish it on their own site.

Let’s be quite honest here, article marketing can be challenging for some people. If you don’t enjoy writing that’s one thing, you can always outsource this task. But if you don’t like writing and you’ve just started your online business on a budget then you’ll find this task more challenging. A possible solution is, to find friends or family members who don’t mind writing and are willing to help you out for free.

With article marketing, patience and consistency will have to become your two best friends. You won’t get to the top of the search engines in only a few weeks of starting an article marketing campaign. Well you could, if you were an SEO guru but, are you? So, you need to be consistent with your submissions, even if it’s just once each week.

Article marketing is a slow process of link building but it’s one way of building natural links to your site that the search engines love. They will reward you handsomely for your efforts by pulling you up the ranks in time, if you remain patient, consistent and keep writing quality articles.

Many people don’t realize the power of writing article, or the influence that an article could bring. It is common for people to hear about writing articles and submitting them to article directories, but it is not so common for people to do it.

Since even writing one article takes time, the lazy internet marketer won’t do it. But those that are willing to take time to write and submit them will truly generate a good amount of traffic to their website.

Article Authors recognize and understand that this technique is powerful, that’s why they will take their time and write a decent article and submit it to Article Directories.

Submitting your article to article Directories won’t cost you a dime
It won’t cost you anything to submit your articles to article directory. It takes time, but it won’t cost you anything other than that. But this method of driving traffic to your website will have a long term affect.

You will be recognize as expert in your field
When you write decent articles that filled with valuable information, people respect you, they will think you as a teacher because you know something that they don’t know.

You could generate more sales
Do you realize that writing an article is similar to writing a sales copy? Although both have different purposes, but it is the same principle “One drives traffic, another generate sales”. If an article would help you generate more sales, are you willing to do it?

Article Marketing is a great way to build links and rank higher on search engines.