A successful and effective eCommerce business is capable of providing you such an ROI (Return on Investment) that would leave you amazed! Today’s market is full of plenty of such eCommerce development firms that would cater your business to grow and expand in a remarkable way.
However, to stay ahead of your competitors and to stand out from the crowd, you would need to understand the trends in this eCommerce development field. Here is a list of a few smart eCommerce tips you need to know.
1. Mobile Traffic
The mobile technology is growing and getting better. According to a recent survey report, by the year 2020, the mobile traffic would increase almost by 8 times! Hence, it is easily understandable if your eCommerce website is not mobile-friendly, it would not attract visitors and you will lose sales.
2. Chatbots
The Artificial Intelligence is taking a very crucial role in this eCommerce business. This technology is improving the communication process on the websites between the consumers and the brands.
The advanced AI-enabled chatbots are capable of offering the consumers the right product they want by communicating or asking them their preferences. In this way, you can not only improve the customer relationship management but you can also create a profitable business.
3. Fast Delivery
The faster you can deliver the products to your customers, the happier and more satisfied your customers become. Research made on customer behavior shows that almost 90% of the customers want to get the products in their hand either on the same day or within the most time limit of 24 hours.
Your eCommerce business should have pretty fast delivery to satisfy your customers.
4. Video Content
The video content is very popular in the market of online business. When visitors go through a well-made product video, they can understand the product better. Rather than going through a monotonous product description.
The video content would not only increase the visitor engagement on your website but would also increase the sales by almost 70%.
The Benefits of E-Commerce
Every businessman is looking to have an online store where they can sell their products and services. You can get a lot of benefits by creating an E-Commerce website as it delivers a comprehensive range of benefits to retailers and merchants.
The benefits for your company
Your company is your priority, but without satisfied customers, there won’t be a successful company – which means that everything goes hand in hand.
The benefits your business will experience if you invest in an E-Commerce website are amazing. First of all, think about how expensive it is to rent out a shop space where your shop is well seen and in a prime area.
If you have your shop online, anyone can see it; not only the people who happen to walk past it. This benefit saves you and your business plenty of money. We’re not saying that you should give up having a floor shop altogether, but it certainly saves you from having to rent out in an expensive area or shopping center.
Low Operational Costs
To generate an E-Commerce website requires very little capital investment compared to purchasing business premises. The difficulty with ‘physical’ business premises is that there is a need for high visibility and the location will always be a key issue.
The design and development of an E-Commerce website can be a comparatively moderate investment relative to a business’s turnover. The potential to save money on personnel as checkout, payments, delivery and all over operational processes can be fully automated on the E-Commerce website.
Convenience & Easiness
E-Commerce becomes one of the preferred ways of shopping, because of its easiness and convenience. They are allowed to buy products or services from their home at any time of day or night.
The best thing about it is buying options that are quick, convenient and user-friendly with the ability to transfer funds online. The consumers can save their lots of time as well as money by searching their products easily and making purchasing online.
Selling Products Globally
If you are running a store, it will be bounded to the geographical region for which you can provide service, but on the other hand with an E-Commerce website, you can sell your goods and services globally.
Technology and Creation
Any new or existing business has the ability to create and run a successful E-Commerce website. The technology can help you to create your effective e-commerce store pretty fast.