Even if you have the best-designed website on the internet, you can’t make much of it if people are not visiting it. From SEO tactics to trends, popular tips and techniques on the internet today may not bring visitors tomorrow.
If you want to increase your website traffic, here are some effective ways you need to know.
1. Social Media
Sure, using social media doesn’t seem very innovative, but it can be when you consider how you use it now. If you use Twitter, Facebook, Pinterest, or Instagram only to advertise your products, you aren’t doing it right. (Big Mistake)
Advertising is the main idea, but you also need to interact. Post memes and videos ask questions and even considering following back some of your followers. Showing there is a human behind the brand is more likely to bring in and keep customers.
2. Answer Questions – Quora
One of the easiest ways to drive traffic to your site is to answer questions on Quora. The popular question-and-answer platform allows users to provide answers to questions and link to other resources.
If your response is detailed and relevant, this is an excellent way to create keyword-rich links back to your website.
3. Create a Mixture of Content
You’ve heard the saying that no two people are alike, and that holds true when it comes to how they prefer their internet content. Some readers prefer short paragraphs and plenty of headers, but others like to read long sections and pieces of information.
You can appeal to both by varying the length of your content. In addition to short and long text posts, don’t forget to include video and plenty of infographics and images.
4. Use Medium
Medium is another great way to create relevant and valuable links back to your website. The platform allows you to write all types of content. It is an authority website that looks good to Google when linked to your site. Create links to your main website or specific posts.
5. Write Strong and Attractive Headlines
When you create content, chances are you’re focusing on the information in the paragraphs or even the images. While this is essential information, it’s also necessary to remember that people judge a book by its cover.
They’re also judging your content by its headline. Even if you have an excellent blog, people aren’t going to read it if you don’t have an attractive headline.
You should brainstorm ideas for headlines just like you do the main content.
6. Mobile-Friendly Website
Fewer people than ever are using traditional computers or laptops. If you want to bring in more traffic, you need to cater to the mobile internet user.
Google has a Page Insight Tool that allows you to see how your website looks on mobile devices. Create AMP-specification ready content.
7. Long-Tail Keywords
Popular keyword and high-intent keywords are necessities, but they aren’t the only ones you should be using. Long-tail keywords are also essential for driving traffic to your website. Remember, more users search long-tail keywords than any other type.
8. Guest Blogging
Whether you’re posting on someone else’s website or someone is posting on yours, guest blogging is a great way to reach out to a new set of readers who are likely interested in your product or service.
Seek out blogging opportunities on reputable, high-ranking websites and link back to your site. Or if you prefer, have someone write a blog and provide high-quality links on your website as well.
Increasing web traffic does not have a one-size-fits-all solution. However, by keeping these tips and tricks in mind, you are much more likely to create better content, gain new visitors, increase traffic and sales.
Make your research and discover more ways and effective techniques on how to increase website traffic.
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