Infographics are much more than a simple visual. Infographics are pretty effective and they can attract more leads to your business. They are an attractive way to transform statistics and giant blocks of text. Stats show that 68% of marketers believe infographics will be used as a lead generating tool in the future.
Here are some tips and stats about infographics and how to generate more leads for your business.
Types of Infographic for Lead Generation
Statistical Infographic
Informational Infographic
Timeline Infographic
List Infographic
Tips for Lead Generation
Content
Know and understand your customer’s needs
Provide useful or helpful tips
Produce relevant data and insights
Design
Color and Font
The color scheme should match the theme and brand
Pictures to represent the content
Layout
Optimization
Proper use of white space
Mobile optimized
Lead generating essentials
Use CTA
Social media sharing buttons
Link to the relevant offer
Share your embed code
Infographics and Lead Generation
Social Media
Marketers can generate leads from social media
78% of marketers generate leads from social media.
80% from LinkedIn, 30% from Facebook, 35% from Twitter
Email Marketing
Usage of visuals in the email can increase conversions
75% prefer email with visual images.
55% possibility of the audience turning into leads.
90% of business grew using emails.
Content Marketing
Colorful visual content increases the desire to be read by prospects
Relevant data with colorful visual Increase Traffic 15%.
Infographics receive 94% more clicks, 20x more reads, and 86% generate leads.
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