You may have tried to sell something from the Internet only to find it is difficult to get visitors to your web site and even harder to get them to buy.
The biggest hurdle is simple: Many marketers are trying to sell products online to people. That’s not where the money is. It is a more daunting task than most realize.
The truth is that only one percent of retail sales happens on the Internet. You have a long way to go before the majority of people are placing orders on Internet.
Instead, sell something to businesses. While consumer sales amounted to many billion last year, business-to-business purchases vaulted to a whopping ten times that much. Clearly, if you want the easiest way to make money online then sell a product or service needed by business.
Your best way for starting a small Internet business and earning a living online is to sell a service to businesses. Unlike products, it is hard to mass produce a service. Most service providers find their competition is relatively thin. This is especially true if you provide a very specialized service or do your job in a particular way that is hard to duplicate. Because services require time spent by an experienced expert, rates can be high, especially for business customers.
Sit down with a pen and write down all the services and products that businesses needs. The reason is very simple. you have to fill their needs. So you can make money with the value you offer them.
Which of these things could be sold on the Internet? If you kept books for a business with twenty employees, you can sell your bookkeeping service to the vast number of small Internet businesses who don’t have the time or expertise to manage their growing firm.
If you produced your newsletter for several years, your desktop publishing and editing skills could fill the hot demand for people who can write and publish e-messaging campaigns, web sites, and print newsletters. Best of all, a writer/editor deals in pure information which is easiest and cheapest to deliver over the Internet.
If you don’t readily have a service you can sell to business, find someone who does. Many in-demand people don’t know how to market themselves on the Internet or haven’t the time to try. Represent their service online and take a commission for each sale.
Put up your own web site with some articles businesses will find helpful. Show online your knowledge and your products.
Post testimonials from satisfied customers or other experts in your industry. To get full impact, be sure to list the person’s full name and the name of their business or city they live in.
Offer to send customers and prospects a monthly update via email. Include brief updates on important developments in the industry. Mix in three line ads promoting your service.
Selling a service to business is your easy way to get started making money online. It is also the quickest way to grow your customer base and your fame.
P.S.
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