These days many people enjoy blogging and more and more people like to read and appreciate it. However, only some of bloggers taste success in this. It is because it is not at all easy to drive organic search traffic to your blog by not putting in any efforts. You must put work on it if you want to succeed.
No matter how engaging and genuine your content is, if you have not thought about ways to drive traffic to it, your efforts will go in vain. Organic search traffic is simply the number of visitors landing on your page in search of something via search engines. These are like highly prospective visitors as there is a high probability of them converting into customers or regular visitor to your blog. This way you earn popularity and profits.
Talking about in monetary terms, if your blog drives in a good amount of organic traffic you are in good state to earn handsome amount through advertisers and affiliates. So, in short, either for personal interest or monetary interest, organic search traffic is must have for every blog.
So, here are some tips to increase organic search traffic to your blog:
Important: These tips will not make you a star overnight. You need to be consistent and patient to see results.
SEO: A very popular and often heard term on internet these days. It simply means to make your blog or website more search engine friendly. Additionally, offering what people on the internet are looking for. SEO is a vast term with many sub topics under it like, On-page SEO, Off-page SEO, On Site SEO.
The best is to start with On site SEO. You must ensure that your blog/ website is not only indexable but also crawlable by Google bots. Being an owner of the blog you cannot skip to take care of the Titles, Meta Tags, URL, Descriptions, broken links etc., associated with it.
Content Optimization: “Content is the King.” This is not an understatement. It is a fact these days, which is adopted by every successful blogger, marketer and content developer. There is no long term survival if you cannot contribute genuine and unique content which people look for on the internet. No matter which business service you offer, the content on your website or blog must be optimized to be search friendly.
It all begins with doing keyword analysis of your website or blog. Example: if you have a web design & development company, you can have keywords like WEB DESIGNS, WEB DEVELOPMENT, etc. Beware, do not get carried away with keywords to make it search friendly as you will penalize for this.
Blog post frequency: Generally, a blog which is not having regular posts is of no use. However, it is sometimes hard to maintain the pace or regularity, but still if you care about your visitors you need to be regular.
Be a welcoming host, every time: Always remember you cannot make everyone happy in this world. So, in case you know your target audience, welcome them with high quality and useful content. This will certainly make them visit your blog again. Simply learn their problems and offer them solutions!!
Social Media Promotions: Facebook, Twitter, LinkediN, Pinterest, are everywhere. So, do not miss to share it on your profiles. You can find people with the same interests.
Mobile Friendly Blog: These days your blog or website must be mobile friendly. Google loves the mobile sites and people now surfing on the web more often with their mobile phones than p.c. or laptop.
Undoubtedly, there is high competition, but if you are a good writer with some great thoughts to share then you are sure to enjoy a good number of visitors appreciating your work. Follow these tips and you will increase the organic traffic to your blog.